Cheetay.pk has proved to become a dominant force and a major market player in the domain of logistics and delivery in Lahore. Starting from food delivery, they have expanded and diversified into an all-encompassing e-Commerce platform that delivers food from any restaurant to any destination in Lahore, OTC medicines from the best pharmacies, fresh and healthy homemade food that you can order at work and home (The Cheetay Tiffin) and very soon, Cheetay Books.
Being consistent with their aim to be an omnipresent e-Commerce platform, they plan to be the go-to e-Commerce hub that provides a multitude of different products by launching different categories, providing everything under one roof. Given their mercurial rise in the tech industry, they have acquired a massive customer base and goodwill which they plan to leverage out by collaborating and associating themselves with top brands that are commensurate to quality, trustworthiness and value.
Cheetay.pk recently added McDonald’s and Pizza Hut in their repertoire of restaurants and eateries to ensure people have access to brands that are ubiquitous and have tremendous demand. For now they will be the official delivery partner for McDonald’s – Model Town Branch whereby they will provide free deliveries for all orders in the vicinity and surrounding areas. Secondly, the collaboration with Pizza Hut makes cheetay.pk their delivery partner for all its 18 branches in Lahore.
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According to Ahmed Khan, CEO of cheetay.pk, “The idea is to be synonymous with quality by having a multitude of brands that people not only want but love. It is imperative for the audience to have the option to choose the best of what the culinary world has to offer and what they want. With the press of a button, we want the customer to get instant gratification with the order of their choice from any restaurant of their choosing, whether it is from androonshehr or from any fast food chain. We want to provide the audience with everything so that they’re spoiled for choice. Not only that, the underlying premise isto create customer retention which in turn begets customer loyalty.So I want there to be one dominant food app that rules them all, which offers discounts, deals and the best service. What we’re doing is to be the leading platform that provides the most reliable and trusted service with the best technological facilities to make it a seamless experience. Whyhave an array of different mobile apps when one can do it all”.
Any company on the trajectory of expansion and growth ascribes to the mantra of aligning with quality and providing a seamless experience that guarantees repeat customers and creating brand loyalists. According to Maaz Raja, Business Development Manager, “Having an array of imminent brands in the mix is vital because the consumersview and subconsciously equate top brands with high quality and standards. Therefore, our aim is to collaborate with the best brands and franchises, which increase our business spread and function”.
The company since its inception has witnessed rapid growth by launching new business verticals. Apart from adding technology and building their logistics base they plan to focus on providing the masses with brands and franchises that are most in demand and preferred.