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At the 2024 IFA event in Berlin, Tecno made a significant announcement with the introduction of its latest innovation, “AI Vision.” Contrary to what the name might suggest, AI Vision isn’t a physical product like smart glasses or lenses. Instead, it’s a powerful suite of AI-driven features designed to enhance productivity, enrich creativity, and offer practical solutions. These features will soon be incorporated across Tecno’s range of devices, promising to reshape the user experience.

Central to AI Vision is the upgraded Ella AI Assistant, which now comes with a unique connection to “Gemini,” though the specifics of this link are still under wraps. Ella’s capabilities include a “smart Q&A conversational feature,” allowing users to engage in dynamic, interactive conversations. One standout feature is its real-time translation tool, which can transcribe speech into text during phone calls or face-to-face interactions, facilitating effortless multilingual communication.

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The AI Writing tool is another highlight, offering users a wide range of functions, from summarizing text and proofreading to rewriting content in various styles or even generating original text. Whether for business or creative purposes, this tool can handle diverse writing tasks. Meanwhile, AI Search mirrors Google’s Circle to Search feature, enabling users to highlight any content on their screen by drawing a circle around it. The AI then instantly retrieves relevant information.

Creativity is further encouraged with the AI Artboard, which allows users to generate artistic works in multiple styles, all from a simple text prompt. With AI Erase, users can remove unwanted elements from their photos, creating cleaner and more refined images. AI Portrait Beautification lets individuals customize their appearance in photos, tailoring their look to their preferences.

For those who work with images, AI Cutout is a handy feature that enables users to select and isolate specific parts of an image, which can then be shared or used in other creative projects. In terms of video editing, AI Video Production steps in to assist with scriptwriting and adds subtitles during post-production, simplifying the video creation process.

Tecno’s AI Vision suite aims to empower users by integrating intelligent tools across everyday tasks, enhancing both productivity and creativity.