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Pakistan Software Export Board (PSEB) established Pakistan Pavilion at CeBIT Australia for the first time in the history of the event and is participating with 5 IT companies this year. In addition to the exhibitors, a delegation of executives of IT companies is visiting Sydney led by Sulman Hassan, Director International Marketing (PSEB) to enhance bilateral cooperation and collaboration between the IT sectors of the two countries and to generate new leads for Pakistani companies.

Exhibitors in Pakistan Pavilion include Inovedia Technologies, F3 technologies, Ebryx, Fiveriver Technologies, TechVista, and PSEB. Delegates are from Maison Consulting, A2Z Creatorz, PureLogix, and Intellectual Solutions. Pakistan Pavilion was inaugurated on the first day of the exhibition by Mr. Abdul Aziz, Consul General of Pakistan in Sydney.

Many Pakistani IT companies have not tapped Australia for exports and the goal of the exhibitors and the delegates is to inform the relevant Australian stakeholders about the opportunities available in Pakistan’s IT industry, to solicit interest in investing in Pakistan’s IT industry, and to generate new leads for IT outsourcing to Pakistan based companies.

This is the first time that Pakistan Pavilion has been established at CeBIT Australia and pavilion is gaining a lot of attention from the visitors. Companies are getting numerous leads and it is expected that companies will sign few MoUs during the 3-day exhibition. Pakistani Consul General will host the Pakistan delegation and exhibitors over a dinner on the last day of the event.

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